In 2018 and 2019 demand dropped off quite a bit. I get emails from a variety of vendors and during the first half of 2019 ammo and component sellers were desperate to move product. Retailers had primers on sale and Federal and Winchester had rebates available. Same with Vihtavuori powders. I stocked up for just over $20 per thousand primers and under $25 per pound of Vihtavuori powders(normally they run $33 per pound).